Younger drivers more cautious about old bangers
People aged between 18 and 34 are more cautious when making car purchases than older drivers, researching more and taking advice, according to new research.Experian reports that while 40.6 per cent those between the ages of 18 and 34 discuss their potential purchase with friends, only 19.5 per cent of buyers over the age of 35 do the same.Over 26 per cent of younger buyers take recommendations from friends and family before handing over their money, yet only 17 per cent of older buyers rely on others' advice. Younger people tend to use the internet to extensively research their new vehicle, with 55.7 per cent of 18 to 24-year-olds and 48.6 per cent of those aged 25 to 34 using the web as a research tool. Only 40.6 per cent of those aged 35 to 44 and 32.3 per cent of those aged 45 to 54 research a vehicle in this way.Used cars between three and nine years old were the only group to experience a boost in sales last year and were most popular with the young because of price.Kirk Fletcher, managing director of Experian's automotive division, explained: "More car buyers are turning to cheaper, older cars, so it will come as no surprise that younger buyers are the most likely to go for an older model. However, with older cars there are potentially more problems, so being able to buy one from a trustworthy source becomes more important."It could be argued that older car buyers are focused more on what the car would say about them, while the results suggest that the young are more concerned about getting value for money and not getting ripped off."
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