We're splashing out on baby showers, cahoot says
Baby showers, as seen on Desperate Housewives, Friends and Sex and the City, are becoming an increasing fixture in the UK.According to cahoot, 3.9 million of the celebrations are taking place each year.The heavily publicised A-list baby showers of stars Jennifer Lopez and Nicole Richie have also led to the trend crossing the Atlantic, the bank suggested.Matthew Timms Head of cahoot, commented: "Britons are always looking for more ideas for things to do with their money - they've certainly fallen hook, line and sinker for US style baby showers, and are now spending a small fortune on presents for mum and baby. "It's a great way to celebrate a new life and the start of a new chapter."Baby clothes were found by cahoot to be the most popular gift offered at the baby showers.Toys and toiletries, along with jewellery and trinkets for mum, were also found to be well represented.
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