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Looking after the pennies could save thousands

While most people are always on the lookout for a bargain, as many as 16 million Brits are wasting their money by paying over the odds for everyday items.According to Alliance & Leicester Savings, 62 per cent of people do not shop around for their groceries, compared to just three per cent who said that they would not look out for the best deal for a holiday or electrical item.Research found that some people were happy to pay double the odds for everyday items like milk, or a loaf of bread, meaning that these lazy shoppers are collectively prepared to pay over £16 million more than they need to for a shopping list as basic as one loaf of bread, a pint of milk, six eggs and a pack of four toilet rolls. Ross Dalzell, manager for savings at Alliance & Leicester, said: "When it came to bigger ticket items like a new car, digital camera or holiday flights, the resounding response was in favour of shopping around, with just a few per cent saying that they wouldn't do so. "There's clearly still a mismatch for people when it comes to thinking about spending large amounts of cash in one go and making smaller purchases on a regular basis."He added: "It's a common misconception that some people can't save anything: anyone and everyone can make some savings, even if it's simply by making sure you pay a reasonable price for the basics in your weekly shop."

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