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Even the computer games manufacturers are suffering!

Award-winning games developer Eidos is today at the centre of intense speculation regarding the future of the group after apparently entering discussions with his bankers. Console games and general computer games have seen a massive rise in popularity over the last decade and even though competition is tough in the sector Eidos has been one of the leading developers for some time.



Rather alarmingly the company has revised full-year sales forecast from between £180 million and £200 million to between £160 million and £180 million. This will have a substantial impact on the company's profitability at a time when prices in the sector are falling and demand is starting to wane.



This is a perfect example of how the leisure and entertainment sector is coming under extreme pressure from reduced household incomes and more focused spending. This reduction in spending has instigated something of a price war across the sector with manufacturers and retailers looking to find a level at which consumers could be tempted back into the market although this has put their profit margins under serious pressure.



The leisure and entertainment sector is crying out for help from the government in the form of possibly tax incentives to consumers and tax breaks to those operating in the industry. Whether these will be forthcoming very much remains to be seen.

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