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News sites set to charge for online news

Rupert Murdoch has set in motion changes in the UK, and worldwide, news arena with a suggestion that his various news publications will charge for news on their websites. This is a significant move away from the more traditional online news model which saw advertising become the main income source as customer numbers continued to grow.

However, both the off-line and online markets have been hit by a significant reduction in advertising income and this has forced the likes of Rupert Murdoch and even the Financial Times to look at new avenues of income for the future. While it is easy to criticise these moves towards "paid content" it is worth remembering that news and media companies have significant costs associated with their services as the need to bring the latest news to the screens as quickly as possible is ever more paramount.

Ultimately, while many online news readers will complain about the potential to be charged for reading the latest news, if the whole industry moves as one towards a paid content model then ultimately there will be no choice. This is a very interesting development in the online arena and could have far-reaching consequences in other areas of business.

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