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Shetland wind farm project criticised

In what is becoming an embarrassing development for the green policies of the UK government and UK businesses, a wind farm development in the Shetlands has been heavily criticised by the advertising standards authority after making various comments in an advertising campaign. Among some of the disputed claims from Viking Energy include the fact that 50% of the profits would stay with the Shetland community, between £25 million and £30 million would be injected into the economy and upwards of £18 million from profits would go to the Shetland charitable trust.

While various areas of the advertising campaign were openly criticised by the advertising standards authority it is more the fact that the figures are only estimates and unsubstantiated which appears to have caused greatest concern. The project is backed by energy giant Scottish & Southern Energy and the criticism in the press is obviously a setback in the short to medium term.

However, as much as many people like to criticise green technology and green policies, there is no doubt that they are here to stay and will take a more prominent role in the future. There is a need to protect the planet and harness the massive natural energy of the Earth to reduce emissions and reduce the damage currently being done.

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