FinancialAdvice.co.uk Logo

Qualified advisers answering your
Financial Questions
call 0800 092 1245

Investors warned not to follow the crowd

Investors could be missing out on better returns over the long-term if they have a 'follow the crowd' attitude toward investing, saying JP Morgan Asset Management (JPMAM) has warned.Investment trends are often linked to behaviour is largely driven by reaction and emotion, so investors tend to buy when the market is at a peak and prices are high, and as a result are missing out on good opportunities on lower priced shares, according to JPMAM.Mike Parsons, head of UK distributor sales at JPMAM said: "Our message to investors is not to sell in a market downturn. This will only serve to crystallise losses. "There is no need to risk the timing of markets; its enough to be in markets as the long-term performance of equities has historically proven. "We fully appreciate that investors can become concerned when markets fall but we would urge them to take the long-term view with a well balanced, diversified portfolio."The company advises that buying when others are selling and keeping hold of any investments for the long haul makes the best sense, and that those who can avoid the temptation to sell at the first wobble will get the best returns in the long term.

Share this..

Related stories

Financial Guides

Financial Calculators

Our useful calculators can help you get your finances in order:



Latest News

Blogs

Helpful new tax year facts that could affect you and your money


Blog | Seven helpful new 2016/2017 tax year facts that could affect you and your money. Our recent online blog shares a brief outline on how to stay up to date.


Read more

Useful Links

Popular Searches

Please Enter More Details

 
Enter More Details
Continue