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Are We Entering The New Ethical Investment Age?

While so called ethical investing is not new to the UK financial markets it seems that many teenagers, who are potential investors of the future, are asking their parents to consider ethical investing for both their children’s future investments and their own. It seems that the young of today have very much grabbed the ethical trend of recent years and look likely to take it to the next level.

A surprising 85% of teenagers believe that they have a future obligation to ensure that they do not support companies with unethical policies. The same survey also claims that 65% of those questioned are adamant that they will use their spending powers to ‘make a difference’.

In stark contrast to the poll of the teenagers of today, many adults admitted that they were very much unaware of green and ethical issues with less than 11% currently investing in the sector. It will be interesting to see how this changing pattern of investment strategy and appreciation of the ethical sector develops.

Perhaps it is the next generation that will pick up the ethical baton and carry the ideals forward, but in the fickle world of investment nothing is ever certain!

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