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Monday 5th November 2007
Despite petrol prices now exceeding £1 a litre and expected to reach an all-time high next week, motorists are still not being put off driving, according to esure.
In fact, research by the insurer has revealed that petrol prices would have to almost double to £1.83 before drivers would give up their cars, while 55 per cent would never part with their cars in favour of public transport - regardless of the cost of petrol.
One in three drivers do not even monitor the cheapest petrol prices in their area and 37 per cent of motorists will not consider replacing their car with a more fuel-efficient or environmentally friendly car in the next three years.
Mike Pickard, head of risk and underwriting at esure, said: "esure's poll shows that public transport may never overtake people's preference for their own cars, whatever the cost.
"Nowadays, cars are clearly seen as a necessity that people refuse to give up. For many people the absence of cheap public transport means a car is essential in their lives and virtually any price will be paid for petrol.
"There are simple ways that motorists can prevent their cars from guzzling up their pennies. Driving steadily and carefully, with no excessive braking or speeding, will not only give you more miles for your money, it could also reduce the likelihood of making a claim on your car insurance."
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